From Shakespeare’s home of Stratford-upon-Avon to the bright lights of London’s West End, performing arts can form an intrinsic part of a locations identity. The way performances are given is also changing, with more emphasis on immersive experiences becoming a way to engage non-traditional theatre goers and exploit the latest film and T.V trend.
The uptake of performing arts has meant that they can help to create a sense of place before a wider development comes forward, and can be achieved through repurposing existing buildings or delivering new bespoke performance space.
They can help to create a sense of identity, provide opportunities for community outreach and ways for supporting businesses. They can provide all-day uses; community day events and night-time entertainment. They can help to create a place where people want to live, work and play, supporting both existing and proposed development.
All the world’s a stage, but a theatre can be more than a building.
There are sites around the UK where developers see theatre as a real place-maker, boosting a place's profile.